We design communication material for all types of media, always ensuring a consistency in your brand is maintained wherever it is applied.

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Direct Mail Delivers Results

Direct Mail Delivers Results

Do you use Direct Mail as part of your overall marketing strategy? If not then you really are missing out on an effective, cost-efficient way to win more business. If you are using Direct Mail, do your campaigns really achieve your desired results? Direct mail is a great way of reaching your existing buyers and potential new customers, however in order to generate new business your direct mail must be creative, compelling, targeted and inclusive of a call to action. The team here at Wilson Design… read more

Graham Posted by Graham on 13/12/2012 at 08:42am
Categories: Identity, Brochure, Direct Mail

Develop logos that work for you

Develop logos that work for you

It’s the starting point of a brand – the logo! But sometimes not enough importance is given to it. We often hear clients say: “We have a website, can you design a logo for us?” Not the right way round! A logo can say so much about a company, whether it is a serious financial institution or a children’s entertainer, you need a visual clue straight away. This is the start of a brand development that should be consistent throughout all your promotions! We recently developed… read more

Graham Posted by Graham on 12/11/2012 at 08:43am
Categories: Logotype, Identity

Getting your brand message across

Getting your brand message across

How is your brand message being delivered? Are your brand messages consistent and closely aligned to your brand positioning statement? Brand message consistency is vital to the success of your business; get it wrong and you are simply confusing your target market. The Vintage TV brand message remains consistent across all of their promotional material including their gazebo, banner vinyls, t-shirts, bags, mugs, sunglasses, badges, flags and deck chairs! This is just one example of how we help our… read more

Graham Posted by Graham on 18/09/2012 at 12:54pm
Categories: Identity, Branding

Print is not dead!

Print is not dead!

With all of the activity around social media and the internet it is sometimes difficult to believe that the 'old ways' still work. Print is not dead, it has just adapted to the new world! As part of your marketing activity a good mix of media is always a good idea; website, blogging, eshots, as well as printed material such as newsletters, postcards, brochures and leaflets. Like the internet though it needs to be targeted. Sending out thousands of mailers in the hope that some may return… read more

Steve Posted by Steve on 17/04/2012 at 04:14pm
Categories: Identity, Brochure, General News

Wings of War Take Off at Tangmere

Wings of War Take Off at Tangmere

We created this strong image as the basis for the 2012 publicity material for Tangmere Military Aviation Museum. For the fourth year running we have been commissioned to look after the design for their publicity leaflet, posters and advertising. This project is a great example of the way in which we build lasting relationships with all of our clients, working closely with them to understand their specific business needs. We design solutions which make a real impression, developing consistent marketing… read more

Graham Posted by Graham on 17/01/2012 at 08:59am
Categories: Identity, Brochure, Visitor Attractions