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Our Valentine’s card for you

Our Valentine’s card for you

In an age of virtual connections and digital marketing face-to-face networking is more important than ever and the business card is still key. It is very often the first impression a potential new client will have of you and your business and it is the item they will take away with them to remember you by – so make sure it is memorable! Does your card grab attention, or does it look just like everyone else’s? Cheap, flimsy and badly printed cards reflect on the owner, portraying… read more

Steve Posted by Steve on 14/02/2013 at 09:00am
Categories: Logotype, Identity, Branding, Direct Mail, General News

Autotrade-mail go direct

Autotrade-mail go direct

Autotrade-mail really appreciate the importance of using effective, cost-efficient marketing materials in getting their message across to their members. We have worked with the company for several years on a variety of projects, the latest of which was to design, print and organise mailing for a direct mail campaign. The campaign introduced members to the new Autotrade-mail Gold Reward Scheme and included an information brochure, introductory letter and membership reward card. The letter and reward… read more

Graham Posted by Graham on 15/01/2013 at 09:04am
Categories: Identity, Brochure, Direct Mail

Direct Mail Delivers Results

Direct Mail Delivers Results

Do you use Direct Mail as part of your overall marketing strategy? If not then you really are missing out on an effective, cost-efficient way to win more business. If you are using Direct Mail, do your campaigns really achieve your desired results? Direct mail is a great way of reaching your existing buyers and potential new customers, however in order to generate new business your direct mail must be creative, compelling, targeted and inclusive of a call to action. The team here at Wilson Design… read more

Graham Posted by Graham on 13/12/2012 at 08:42am
Categories: Identity, Brochure, Direct Mail

Winning business with direct mail

Winning business with direct mail

With postal costs having risen so much, fewer businesses than ever are using direct mail marketing solutions - that's why there has never been a better time for you to use direct mail! With so few other people using it you have a much better chance of making a big impact. Whether it's sales letters, brochures or leaflets, as long as you make them interesting and eye catching you're onto a winner. An essential feature of any direct mail campaign is making sure that the recipient finds… read more

Graham Posted by Graham on 15/10/2012 at 05:06pm
Categories: Direct Mail