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Direct Mail Delivers Results

Direct Mail Delivers Results

Do you use Direct Mail as part of your overall marketing strategy? If not then you really are missing out on an effective, cost-efficient way to win more business. If you are using Direct Mail, do your campaigns really achieve your desired results? Direct mail is a great way of reaching your existing buyers and potential new customers, however in order to generate new business your direct mail must be creative, compelling, targeted and inclusive of a call to action. The team here at Wilson Design… read more

Graham Posted by Graham on 13/12/2012 at 08:42am
Categories: Identity, Brochure, Direct Mail

Develop logos that work for you

Develop logos that work for you

It’s the starting point of a brand – the logo! But sometimes not enough importance is given to it. We often hear clients say: “We have a website, can you design a logo for us?” Not the right way round! A logo can say so much about a company, whether it is a serious financial institution or a children’s entertainer, you need a visual clue straight away. This is the start of a brand development that should be consistent throughout all your promotions! We recently developed… read more

Graham Posted by Graham on 12/11/2012 at 08:43am
Categories: Logotype, Identity

Winning business with direct mail

Winning business with direct mail

With postal costs having risen so much, fewer businesses than ever are using direct mail marketing solutions - that's why there has never been a better time for you to use direct mail! With so few other people using it you have a much better chance of making a big impact. Whether it's sales letters, brochures or leaflets, as long as you make them interesting and eye catching you're onto a winner. An essential feature of any direct mail campaign is making sure that the recipient finds… read more

Graham Posted by Graham on 15/10/2012 at 05:06pm
Categories: Direct Mail

Getting your brand message across

Getting your brand message across

How is your brand message being delivered? Are your brand messages consistent and closely aligned to your brand positioning statement? Brand message consistency is vital to the success of your business; get it wrong and you are simply confusing your target market. The Vintage TV brand message remains consistent across all of their promotional material including their gazebo, banner vinyls, t-shirts, bags, mugs, sunglasses, badges, flags and deck chairs! This is just one example of how we help our… read more

Graham Posted by Graham on 18/09/2012 at 12:54pm
Categories: Identity, Branding

Designing the way forward

Designing the way forward

We love it when we have an opportunity to promote our design expertise in the media so we were thrilled when The Chichester Herald decided to feature us in their business section. The article highlights the fact that we work with companies of all sizes and that smaller businesses can benefit from our experience of working with larger 'household names' such as Serco, BP, Rentokil and Kew Gardens. If you want to take a look at the full article, simply pick up a copy of this week's Chichester… read more

Graham Posted by Graham on 04/09/2012 at 09:35am
Categories:

Fordingbridge Website Launch

Fordingbridge Website Launch

Fordingbridge, based near Arundel, have established themselves as one of the UK's leading designers and manufacturers of sustainable buildings, canopies and walkways so we were obviously delighted when they commissioned us to design and build their new fully responsive website. The brief for the website was to create a modern, clean, uncluttered design that enabled Fordingbridge to showcase their design and build expertise. The new site is equipped with our content management system (CMS) and… read more

Graham Posted by Graham on 23/08/2012 at 10:21am
Categories: Website, Mobile Websites