We are just completing a new logo and brand development for a language school called City Lingual. The final touches are just being put to the guide and then it will be rolled out across the communications and promotions.
Here is a sneak peek... read more
Your brand identity is the recognisable face of your business in a busy marketplace, but ask yourself, is my brand consistent? Do I have a strong brand identity that is instantly distinct from the competition at all points of communication? A consistent brand is one you recognise and understand wherever it may appear, one that customers recognise every time they see it. It has to be identifiable online and off, in your printed material, digital communications, from your business card through to your… read more
Steam Heritage Publishing produces an annual guide to heritage museums and events and, in October 2013, they purchased Vintage Spirit, a monthly magazine on preservation of Britain's steam and industrial heritage. Designing the Guide We were first involved in creating a brand for Steam Heritage and designing the annual guide. We took this from a messy layout with long lines of text and created a neat, two column layout with entries broken into regions and categories to make it much easier to… read more
I'm a big fan of corporate 'giveaways' and lumpy mail! Anything that gets your brand noticed for more time is worth it's weight in gold. I often talk about the benefits of digital embossing on business cards and flyers because it makes someone hold and touch it for longer, embedding it in their mind, well corporate gifts do the same but for even longer – hopefully! If you are giving away mugs, pens, keyrings, pads or whatever it may be, the chances are it will be on someones… read more
We developed this identity for Tritel Communications in 2003 at which time the client was delighted with the design and our service. But as testiment to 'getting it right' he has not ever felt the need to change it and keeps coming back for reprints... because it just works for him! He had this to say at the end of last year when we updated his stationery because he had moved his business premises: "Thank you very much for the prompt service with the new stationary and business cards. They… read more