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Is it Christmas yet?

Is it Christmas yet?

We sent our Christmas postcard to our clients in the middle of November; why did we send it so early? Well let me explain... they noticed it... and us! This year loads of cards will vie for attention in your clients’ office, then be binned. (Or hopefully, recycled.) Will yours stand out from the many cards crowding the shelf? Do your clients even notice you have sent one? Unless the company you are sending to is small and knows you personally, I doubt they will notice one missing card. So,… read more

Steve Posted by Steve on 15/11/2016 at 03:02pm
Categories: Direct Mail, Email Marketing

Social Media Marketing

Social Media Marketing

No matter what type of business you are in you need to be using social media as part of your marketing strategy. Whether your company is an offline business or an online business, whether you sell services or products... social media marketing can benefit your business. Social media is no longer just a way for individuals to communicate with their friends and family, businesses are now able to use social media as an effective marketing tool to engage with a large number of prospective customers online… read more

Steve Posted by Steve on 11/03/2015 at 08:13am
Categories: Identity, Branding, Email Marketing, General News

Guess how much we love you?

Guess how much we love you?

How much do you love your clients? Do they know how much you care? We all like to be told we’re loved and so do your clients; so with Valentine’s Day just around the corner, here’s a lovely opportunity to promote your business. Valentine’s can work wonders as a sweetly themed direct mail marketing campaign – the perfect way to get your message across to new and existing clients. To show you just how much we care, we’d love to help you create a meaningful Valentine’s… read more

Steve Posted by Steve on 27/01/2015 at 04:56pm
Categories: Brochure, Direct Mail, Email Marketing

Once is not enough

Once is not enough

It’s a common marketing belief that it takes around seven separate communications before a potential client will respond positively to your call to take action. Yes, seven times, before he or she will take the plunge and form some kind of business relationship with you. Remember this number is only an average statistic, but it certainly reminds us that once is never enough: you can’t just send out a single message, cross your fingers and hope for a positive outcome: marketing is a continual… read more

Steve Posted by Steve on 24/10/2014 at 08:18am
Categories: Identity, Branding, Direct Mail, Email Marketing, General News

New Branding and Ecommerce Websites for magazine publisher

New Branding and Ecommerce Websites for magazine publisher

Steam Heritage Publishing produces an annual guide to heritage museums and events and, in October 2013, they purchased Vintage Spirit, a monthly magazine on preservation of Britain's steam and industrial heritage. Designing the Guide We were first involved in creating a brand for Steam Heritage and designing the annual guide. We took this from a messy layout with long lines of text and created a neat, two column layout with entries broken into regions and categories to make it much easier to… read more

Andy Posted by Andy on 24/04/2014 at 08:04am
Categories: Logotype, Identity, Website, Branding, Email Marketing, Mobile Websites