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Serco Recycling Campaign

Serco Recycling Campaign

Wilson Design has just finished an extensive promotional campaign for Serco for their recycling contract at Sandwell Council. The project includes a 16-page information booklet with a print run of 60,000 copies, stickers for the recycling bins, collection day calendars and a marketing piece called BINgo! Sandwell has a large mixed race community and in previous campaigns language differences have at times proved problematic, so this time the issues have been solved by focussing on the use of… read more

Steve Posted by Steve on 26/11/2014 at 07:51am
Categories: Brochure

Party Promotions

Party Promotions

Wilson Design has created new business cards and a personalised thank you card for the recently appointed Business Growth Advisor of the Southeast Region of the Entrepreneur’s Circle Karl Anscombe. The card, which will be sent out to all of Karl’s members, says: “It is not your customers’ job to remember to do business with you. It’s your job to remind them.” An effective reminder to all Karl’s customers (members) that they should be consistently marketing… read more

Steve Posted by Steve on 19/11/2014 at 09:55am
Categories: Identity, Brochure, Branding, Direct Mail, General News

Once is not enough

Once is not enough

It’s a common marketing belief that it takes around seven separate communications before a potential client will respond positively to your call to take action. Yes, seven times, before he or she will take the plunge and form some kind of business relationship with you. Remember this number is only an average statistic, but it certainly reminds us that once is never enough: you can’t just send out a single message, cross your fingers and hope for a positive outcome: marketing is a continual… read more

Steve Posted by Steve on 24/10/2014 at 08:18am
Categories: Identity, Branding, Direct Mail, Email Marketing, General News

The right message

The right message

Are you in the right place at the right time sending out EXACTLY the right message? Choosing an event suitable to your target market and standing out from the crowd are two vital rules when you appear at an event or exhibition. Once you've created your brand and got your message right you need to showcase all your hard work in a place perfectly suited to your customers. At this year's Rewind Festival South, the team from Vintage TV did just that, displaying their distinctive banner vinyls… read more

Steve Posted by Steve on 18/08/2014 at 12:27pm
Categories: Identity, Display, Exhibition, Branding

Responsive Website for Bed & Breakfast

Responsive Website for Bed & Breakfast

We recently launched a website for Corner House, a new bed and breakfast in Chichester. We'd built a site before for Linda's previous Guest House so, when her new accommodation was ready, she again came to Wilson Design. A simple brochure site, it is built on the Wordpress content management system so Linda can make changes to the content – including room rates and local information – and a blog so she can add regular new content about the area, places to visit and local… read more

Andy Posted by Andy on 20/06/2014 at 11:57am
Categories: Website, Hotel, Pub and Club Design, Mobile Websites